Spirit Halloween’s Grand Opening is August 1st and has some tricks up their sleeves

Get ready to kick off the Halloween season! Join us on Saturday, August 1, 2026, to celebrate the Spirit Halloween Flagship Store Grand Opening in Egg Harbor Township, NJ. This live event is FREE and open to all. Come enjoy the ultimate Spirit Halloween experience with games, freebies, food & treats, and more!

Every year, Spirit Halloween has its grand opening for the flagship store in Egg Harbor Township, and fans are READY to haunt the halls of Spirit Halloween in their hometowns. This year, however, they’re changing things up and going digital! Instead of lining up at Spirit Halloween in New Jersey, you can register for a place in line and guarantee that you will be one of the first guests in the store.

General admission will still take place on-site.

The Spirit Halloween Flagship Store is not a campsite…

CAMPING IS NOT PERMITTED!

SWAG BAGS

250 swag bags will be randomly awarded to registered attendees on-site at the check-in tent.

PLUS: An additional 30 swag bags will be given away on-site.

REGISTRATION:

• Registration opens: Wednesday, July 8th at 10 PM EDT (That’s 7 PM PDT for our West Coast friends!).

• Download the Eventbrite app and search ‘Spirit Halloween Flagship Grand Opening’ or visit eventbrite.com to register.

• Registered fans will receive a QR code ticket for themselves and their party.

• 1 person can reserve up to 5 tickets per registration (That’s 5 tickets total including yourself!).

• Registration will close once 2,000 tickets have been claimed.

• Duplicate entries forfeit all eligibility. Each attendee may only register once using a valid email address. Any attempt to register multiple times, whether under the same or different email addresses, will result in the forfeiture of ALL SUBMISSIONS for that attendee. No exceptions.

• Please sign up for Registration ONLY if you (and all attendees in your party) can attend the event IN-PERSON.

• Tickets can only be scanned once for on-site validation and to collect your lanyard.

• Each person must show their lanyard upon entering the store. The number on the lanyard determines when you can get inside the store.

• Tickets and lanyards are not required to access the event.

AFTER REGISTRATION:

You will get a notification from Eventbrite via email confirming your registration.

• Following registration confirmation, your designated line group will be sent to you on Friday, July 10th.

• Line spots will be assigned based on the time you registered and will be listed on your lanyard.

• You and members of your party will be assigned a group for entry.

• You must bring your Eventbrite ticket to receive your numbered lanyard and swag bag, if eligible.

ON-SITE EVENT & CHECK-IN DETAILS:

• 7:00 AM

  • Registered Attendee Check-In Begins

  • Registered attendees can go to the Registration Check-In Tent to line up and claim their lanyards no earlier than 7 AM.

  • Lanyards are distributed to registered attendees after they have their ticket scanned on-site by a Spirit Halloween associate.

  • Line holding is NOT permitted.

• 8:00 AM

  • General Admission Check-In Begins

  • Attendees NOT registered for the event can line up at the General Admission tent to pick up a lanyard beginning no earlier than 8 AM.

  • General admission lanyards start at number 2,001 and will be distributed on a first-come, first-served basis.

  • You and your entire party must wait in line and be present to receive a general admission lanyard.

  • Line holding is NOT permitted.

• 8:30 AM

  • Outdoor Festivities Begin

  • This event begins at 8:30 AM with games, special prizes, entertainment, food, and beverages available for purchase from local vendors until the festivities conclude at 12 PM.

  • On-site restrooms and hydration stations will be accessible for the duration of the event beginning at 7 AM.

• 10:00 AM

  • The Store Opens!

  • The event emcee will ask attendees to line up for entry at approximately 9:45 AM. Attendees will enter the Spirit Halloween flagship store based on their lanyard number after the official ribbon-cutting ceremony at 10 AM.

If you do not have a lanyard, you are welcome to enter the store on a first-come, first-served basis after all participants with a lanyard have entered. The store will be open until 8 PM.

NO CAMPING OR OVERNIGHT GUESTS PERMITTED. YOU MAY ARRIVE AT 7AM EDT ON SATURDAY, AUGUST 1ST.